Tuesday, September 6, 2011

Following The Voice, Another Nederlander Reality Format Targets U.S. Broadcast Systems

Zodiak USA is wishing that lightning can strike two times, getting towards the U.S. a cafe or restaurant reality format that is an outbreak hit on Holland’s RTL4, exactly the same network that released The Voice. Zodiak will pitch the format, Restaurant Race, to U.S. broadcast systems now. I hear 2 of these, ABC and NBC, take presctiption the search for any culinary series after striking by helping cover their such recent records as Jamie Oliver’s Food Revolution and America’s Next Great Restaurant, correspondingly. Within the original Nederlander version, that will tweaked for U.S. audiences, Restaurant Race focuses on two battling restaurants that compete against each other. Assisted with a mentor, they've got 72 hrs, $10,000 to reboot their business on their own. The restaurant that works the very best within the eyes from the critic will pocket a large cash prize for more enhancements. The format bears some commonalities towards the original Australian series The Cutting up Block, though not the short-resided NBC version. NBC continues to be particularly consistent in the efforts to locate a restaurant-based reality franchise using the 2003 Mark Burnett/Ben Silverman series The Restaurant, The Cutting up Block and many lately, America’s Next Great Restaurant. The only real effective effort within the space on U.S. broadcast TV to date is Fox’s Kitchen Bad dreams starring Gordon Ramsay.

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